As Seen In
Diwali Gifts
Soul Tara was selected as one of 20 South Asian-Owned Businesses Have The Perfect Gifts For Your Diwali Celebrations.
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2025 Jazba Fellow
The Jazba Collective is a non-profit organization dedicated to elevating South Asian consumer brands in North America by fostering community, providing education, and offering access to resources like retailers and media.
2025 Jazba Fellows →
TiE Nurture: Cohort 4
TiE Nurture is TiE Global’s flagship mentoring program, created by entrepreneurs for entrepreneurs, aimed at accelerating business ventures. Nurture is an initiative by TIE Global that aims to support entrepreneurs and startups with organized mentoring. Whether the entrepreneur is at idea or growth stage, Nurture program can help in validation of idea, refine company pitch and strengthen growth strategy.
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South Asian Brand Discovery — Soul Tara
A look behind the scenes at Soul Tara.
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Reignite Your Creative Spark
Noilyn Mendoza is joined by Asmi Shah, Sound and Energy Healer and the Founder of Soul Tara. The conversation explores the themes of leadership, renewal, and pacing in the context of being a creator. Asmi shares her journey of healing and self-discovery, from her background in engineering and banking to her exploration of yoga, sound healing, and Pranic Healing. They also discuss the importance of community and sustainable connections in the post-COVID world, as well as the increasing interest in wellness and spirituality. Asmi's story highlights the power of curiosity, openness, and guided exploration in finding one's path.
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How ONE Pranic Healing Session Changed My Life
Amit Budhiraja shares his transformative journey from a challenging past into the world of Pranic Healing, discussing his initial experiences with Reiki, the transition to Pranic Healing, and the profound impact of Master Stephen Co's Healer's Mastery on his emotional and spiritual growth - emphasizing the importance of vulnerability, emotional healing, and the tools that Pranic Healing offers for mental health and personal development.
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Balancing Tech and Soul: Asmi Shah's Journey of Healing and Innovation
In this episode, we are thrilled to welcome Asmi Shah, a remarkable individual who seamlessly integrates her passion for technology and spirituality. Asmi, holding a degree in Electrical & Computer Engineering from Cornell University and an MBA from UCLA Anderson, currently thrives in her role at Google. Despite a demanding corporate career, her spiritual journey is equally profound. Growing up in a Gujarati Jain family, Asmi faced a significant turning point with the unexpected loss of her parents just before her 26th birthday. Through mantras, therapy, and determination, she found her direction in life and pursued an MBA. Join us as we explore Asmi's inspiring journey of balancing a corporate job with her spiritual pursuits, her vision for Soul Tara, and her mission to make holistic healing interesting and accessible for all.
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The Power of Energy
Cindi and Dr. Gary welcome Asmi Shah. Asmi is an entrepreneur launching her company Soul Tara and her first ever product, Cosmic Starlight, an end-of-year guided journal for intentional living. In this session we discuss all the possibilities of energy.
See the Conversation →The Power of Sound Healing: Tuning the Body into Health
In this episode, we talk about the benefits of sound healing and its connection with Pranic Healing principles. Asmi Shah is a Pranic Healer, Arhatic Yogi, Sound Healer, and Yoga Asana Meditation Instructor. She holds a Bachelor's in Computer and Electrical Engineering from Cornell and MBA from UCLA Anderson. She currently works at Google.
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